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Innovative pricing strategies to increase profits /

The practice of setting a single price that all buyers pay is slowly becoming a thing of the past. Today's marketplace requires firms to develop innovative pricing strategies to remain competitive. Is it better to bundle goods or price them separately? What type of online auction will generate...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Marburger, Daniel
Corporate Author: Business Expert Press
Format: Electronic eBook
Language:Inglés
Published: [New York, N.Y.] (222 East 46th Street, New York, NY 10017) : Business Expert Press, 2012.
Edition:1st ed.
Series:2012 digital library.
Economics and finance collection.
Business Expert Press digital library.
Subjects:
Online Access:Texto completo

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