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The price advantage /
"A comprehensive look at creating pricing strategies that work in both good economic times and bad. Written by three preeminent pricing experts at McKinsey & Company, the Second Edition of The Price Advantage is a practical pricing guide for the executive or pricing practitioner who wants t...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Other Authors: | , |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Hoboken, N.J. :
John Wiley & Sons,
©2010.
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| Edition: | 2nd ed. |
| Subjects: | |
| Online Access: | Texto completo |