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Confessions of the pricing man : how price affects everything /

The world's foremost expert on pricing strategy shows how this mysterious process works and how to maximize value through pricing to company and customer. In all walks of life, we constantly make decisions about whether something is worth our money or our time, or try to convince others to part...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Simon, Hermann (Author)
Other Authors: Elwood, Richard (Narrator)
Format: Electronic Audio
Language:Inglés
Published: [Place of publication not identified] : Ascent Audio, 2021.
Edition:[First edition].
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)