The power of mobility : how your business can compete and win in the next technology revolution /

"From a business perspective, a new technology can introduce radical changes - changes so dramatic that they fundamentally change the nature of the business, the nature of the product, and the reasons why customers buy the product. When this happens, the rules of competition change. It is happe...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: McGuire, Russell, 1964-
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : John Wiley & Sons, ©2007.
Subjects:
Business enterprises > Technological innovations.
Business enterprises > Computer networks > Management.
Mobile communication systems > Management.
Business planning.
Entreprises > Innovations.
Entreprises > Réseaux d'ordinateurs > Gestion.
Radiocommunications mobiles > Gestion.
BUSINESS & ECONOMICS > Marketing > Telemarketing.
BUSINESS & ECONOMICS > Marketing > Multilevel.
BUSINESS & ECONOMICS > Mail Order.
BUSINESS & ECONOMICS > Marketing > Direct.
BUSINESS & ECONOMICS > E-Commerce > Internet Marketing.
Business enterprises > Computer networks > Management
Business enterprises > Technological innovations
Business planning
Online Access:Texto completo (Requiere registro previo con correo institucional)

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