The digital innovation playbook : creating a transformative customer experience /

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"The first half The Digital Media Innovation Playbook provides comprehensive case examples of how organizations both large and small have deployed Real Open methodologies to grow both sales and profit. The case examples will include well-known companies like Word Press, Autodesk, Cisco, just to...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Webb, Nicholas J., 1958-
Format: Electronic eBook
Language:Inglés
Published: Hoboken, N.J. : Wiley, ©2011.
Subjects:
Business enterprises > Technological innovations.
Technological innovations > Economic aspects.
Business enterprises > Computer networks.
Digital media > Economic aspects.
Entreprises > Innovations.
Innovations > Aspect économique.
Entreprises > Réseaux d'ordinateurs.
Médias numériques > Aspect économique.
COMPUTERS > Digital Media > General.
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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