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Reinventing Giants : How Chinese Global Competitor Haier Has Changed the Way Big Companies Transform.

A compelling profile of an emerging Chinese competitor Chinese firms are reinventing their business models, their corporate cultures, and themselves, becoming global competitors who increasingly offer knowledge rather than cheap labour in their quest to join the ranks of the ""world's...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Fischer, Bill
Autres auteurs: Lago, Umberto, Liu, Fang
Format: Électronique eBook
Langue:Inglés
Publié: New York : Wiley, 2013.
Sujets:
Accès en ligne:Texto completo