Competing for customers : why delivering business outcomes is critical in the customer first revolution /

Business-to-business customer expectations have changed. To survive-and thrive-in today's economy, where customers are constantly reevaluating their purchases and looking at options never available before, you need to deliver business outcomes, not features and functionality. Suddenly, your &qu...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autores principales: Dasteel, Jeb (Autor), Hartman, Amir (Autor), LeGrande, Craig (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Upper Saddle River, New Jersey : Pearson, [2016]
Temas:
Customer services.
Consumer satisfaction.
Success in business.
Consumer Behavior
Service à la clientèle.
Consommateurs > Satisfaction.
Succès dans les affaires.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
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