Competing for customers : why delivering business outcomes is critical in the customer first revolution /
Business-to-business customer expectations have changed. To survive-and thrive-in today's economy, where customers are constantly reevaluating their purchases and looking at options never available before, you need to deliver business outcomes, not features and functionality. Suddenly, your &qu...
Clasificación: | Libro Electrónico |
---|---|
Autores principales: | Dasteel, Jeb (Autor), Hartman, Amir (Autor), LeGrande, Craig (Autor) |
Formato: | Electrónico eBook |
Idioma: | Inglés |
Publicado: |
Upper Saddle River, New Jersey :
Pearson,
[2016]
|
Temas: | |
Acceso en línea: | Texto completo (Requiere registro previo con correo institucional) |
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