Supermarket differentiation in the UK : a theoretical and empirical investigation.
This book examines and explains the current situation and problems of supermarket chains in England. Supermarket chains are operating in a profitable market but they are confronted with the problem of high competition and compared to manufacturers they have only few possibilities to differentiate. E...
Call Number: | Libro Electrónico |
---|---|
Main Author: | Obitz, Cornelia |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Diplomica Verlag,
2009.
|
Subjects: | |
Online Access: | Texto completo |
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