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|a 1089727814
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|a 9781260453317
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|a 1260453316
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|z 9781260453300
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|z (OCoLC)1089727814
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|b Safari Books Online
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|a 658.8/72
|2 23
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|a UAMI
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| 100 |
1 |
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|a Miles, Jason,
|d 1970-
|e author.
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| 245 |
1 |
0 |
|a Instagram power :
|b build your brand and reach more customers with visual influence /
|c Jason Miles.
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| 250 |
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|a Second edition.
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| 264 |
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|a New York :
|b McGraw-Hill Education,
|c [2019]
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| 264 |
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|c ©2019
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| 300 |
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|a 1 online resource (1 volume) :
|b illustrations
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| 336 |
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|a text
|b txt
|2 rdacontent
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| 337 |
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|a computer
|b c
|2 rdamedia
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| 338 |
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|a online resource
|b cr
|2 rdacarrier
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0 |
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|a Print version record.
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| 500 |
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|a "Revised and expanded"--Cover
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| 500 |
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|a Includes index.
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|a Cover -- Title Page -- Copyright Page -- Contents -- Acknowledgments -- Introduction -- Part I P = Prep for Success -- Step 1. Join Instagram and Get Your Business Profile -- The Remarkable Rise of Instagram -- Brand-New to Instagram-Read This Before Signing Up -- The Power of the Profile -- A Powerful Profile Is Focused -- Profile Name Options -- The Powerful Profile Checklist -- Don't Get Banned from Instagram -- Instagram Business Profiles and Tools Overview -- Find Your Heroes -- Step 2. Mastering Basic Functionality -- Three Ways to Publish -- Instagram General Functionality
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| 505 |
8 |
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|a Managing Your Business Setting -- The Website Version of Your Instagram Profile -- Step 3. Mastering Instagram Stories and IGTV -- Instagram Stories Overview -- What Is IGTV, and How Do You Get It Set Up? -- Step 4. Master Hashtags -- Where Did Hashtags Come From? -- How Instagram Uses Hashtags -- How to Use Hashtags -- Create Your Own Hashtags -- Cautionary Tales -- Hashtag Dos and Don'ts -- Step 5. A Side Step for Nonprofits, Local Marketers, and Service Providers -- Nonprofit Marketing on Instagram -- Local Marketing with Instagram -- Marketing a Service on Instagram
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| 505 |
8 |
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|a Part II O = Organize Your Message -- Step 6. Create Your Content Blueprint -- Framework Step One: Clarify Your Themes -- Framework Step Two: Clarify Your Visual Style -- Framework Step Three: Select Your Publishing Method -- Step 7. Use the Daily Actions Checklist to Gather Your Tribe -- Followers = Social Proof -- The Follow-Like-Comment-Respond (FLCR) Method -- Daily Actions Checklist -- A Fast and Affordable Way to Grow Your Instagram Followers with Influencers -- Tools for Management -- Step 8. Building Your Instagram Support Team -- A Personal Note from GaryVee About Automation
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| 505 |
8 |
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|a Staffing Options -- Collaboration and Automation Tools -- Going Beyond the Instagram Approved List of Providers -- Part III W = Wow Them with Effective Marketing -- Step 9. Master Copywriting Secrets for Instagram -- Writing Opportunities on Instagram -- How to Get Words on Your Pictures -- Common Myths -- What Would Joe Sugarman Do? -- The Copywriter's Goal -- The Copywriter's View of the Basic Tools -- The Copywriter's Outcome -- Taking Copywriting to the Next Level -- Step 10. Use Triggers of Engagement -- 12 Common Buying Triggers Found on Instagram -- Five Levels of Connection to a Message
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| 505 |
8 |
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|a Fears Related to Tapping into Emotions -- Step 11. Run Contests and Use Freebies Regularly -- How to Get 64 Times More Comments -- And Yet, It's So Uncommon -- Effective Contest Strategies on Instagram -- Beyond Contests -- The Stealthy Way to Share Boring Content -- Ritualize the Freebies for Maximum Impact -- Step 12. Selling Directly on Instagram -- Shoppable Tags -- Traditional Display Ads Adapted to Instagram -- What Does Your Tribe Think Is Visually On-Trend? -- Display Ad Techniques -- How to Close the Sale with Link in Bio -- Step 13. Use Multistep Campaigns and User Generated Content
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| 590 |
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|a O'Reilly
|b O'Reilly Online Learning: Academic/Public Library Edition
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| 610 |
2 |
0 |
|a Instagram (Firm)
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| 610 |
2 |
7 |
|a Instagram (Firm)
|2 fast
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| 650 |
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|a Internet marketing.
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| 650 |
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|a Social media
|x Marketing.
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| 650 |
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0 |
|a Branding (Marketing)
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| 650 |
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6 |
|a Marketing sur Internet.
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| 650 |
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6 |
|a Stratégie de marque.
|
| 650 |
|
7 |
|a branding.
|2 aat
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| 650 |
|
7 |
|a Branding (Marketing)
|2 fast
|
| 650 |
|
7 |
|a Internet marketing
|2 fast
|
| 776 |
0 |
8 |
|i Print version:
|a Miles, Jason, 1970-
|t Instagram power.
|b Second edition.
|d New York : McGraw-Hill Education, [2019]
|z 9781260453300
|w (DLC) 2018051195
|w (OCoLC)1088724332
|
| 856 |
4 |
0 |
|u https://learning.oreilly.com/library/view/~/9781260453317/?ar
|z Texto completo (Requiere registro previo con correo institucional)
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|a Askews and Holts Library Services
|b ASKH
|n AH39851875
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|b EBLB
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