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Optimal Investment and Marketing Strategies.

Over the past decade, innovative technologies have resulted in an extensive growth of new services. Each new service requires a number of management and marketing decisions to be made well in advance of its launch and throughout its entire life cycle. This book develops mathematical models to facili...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Murynets, Ilona
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Singapore : World Scientific, 2012.
Colección:Systems research series.
Temas:
Acceso en línea:Texto completo