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Employer branding for the hospitality and tourism industry : finding and keeping talent /

This book explores the concept of Employer Branding (EB) as applied to the hospitality sector. Employer branding aims to assist businesses in becoming the employer of choice for potential employees. As such, the concept has potential to change classical approaches of managing people and to improve o...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Gehrels, Sjoerd (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Wagon Lane, Bingle, UK : Emerald Publishing, 2019.
Édition:First edition.
Sujets:
Accès en ligne:Texto completo