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Discipline and Indulgence : College Football, Media, and the American Way of Life during the Cold War /
This book demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and cons...
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| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
New Brunswick, New Jersey :
Rutgers University Press,
[2013]
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| Collection: | Book collections on Project MUSE.
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| Accès en ligne: | Texto completo |
| Résumé: | This book demonstrates how American popular culture during the early Cold War (1947-1964), especially college football, addressed the nation's postwar affluence and consumerism and their effects on the population by integrating men into the economy of the Cold War as workers, warriors, and consumers. It assesses the period's institutional linkage of sport, higher education, media, and militarism and finds connections of contemporary sport media to the War on Terror. |
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| Description matérielle: | 1 online resource (192 pages): illustrations |
| ISBN: | 9780813561264 |