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The New Science of Communication : Reconsidering McLuhan's Message for our Modern Moment /

"A reading of Marshall McLuhan's work on media and technology that details the connection between his views on technology, media, and communications, and the classical arts of grammar, logic, and rhetoric, thereby restoring classical and medieval communication theory as an alternative to m...

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Detalles Bibliográficos
Autor principal: Wachs, Anthony M., 1983- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: Pittsburgh, Pennsylvania : Duquesne University Press, [2015]
Colección:Book collections on Project MUSE.
Temas:
Acceso en línea:Texto completo

MARC

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245 1 4 |a The New Science of Communication :   |b Reconsidering McLuhan's Message for our Modern Moment /   |c Anthony M. Wachs. 
264 1 |a Pittsburgh, Pennsylvania :  |b Duquesne University Press,  |c [2015] 
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490 0 |a Philosophy/communication: studies in hermeneutics, ethics, and critical theory 
505 0 |a Introduction: rethinking Marshall McLuhan -- the figure of the tetrad -- Perception and the figure of the tetrad -- The electronic threat and the exigence of the tetrad -- The rise and dissolution of the trivium -- Beyond reversal: logos and the triptych tetrad -- Cyberspace, cyborgs, cybernetics, systems theory, and the tetrad. 
520 |a "A reading of Marshall McLuhan's work on media and technology that details the connection between his views on technology, media, and communications, and the classical arts of grammar, logic, and rhetoric, thereby restoring classical and medieval communication theory as an alternative to modern rationalist theories"--  |c Provided by publisher. 
588 |a Description based on print version record. 
600 1 7 |a McLuhan, Marshall  |d 1911-1980  |2 gnd 
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650 7 |a Medientheorie  |2 gnd 
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