The New Science of Communication : Reconsidering McLuhan's Message for our Modern Moment /

"A reading of Marshall McLuhan's work on media and technology that details the connection between his views on technology, media, and communications, and the classical arts of grammar, logic, and rhetoric, thereby restoring classical and medieval communication theory as an alternative to m...

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Bibliographic Details
Main Author: Wachs, Anthony M., 1983- (Author)
Format: Electronic eBook
Language:Inglés
Published: Pittsburgh, Pennsylvania : Duquesne University Press, [2015]
Series:Book collections on Project MUSE.
Subjects:
McLuhan, Marshall > 1911-1980
McLuhan, Marshall, > 1911-1980.
McLuhan, Marshall, > 1911-1980 > Criticism and interpretation.
Medientheorie
Massenmedien
Mass media > Philosophy.
Mass media and culture.
Medias et culture.
Medias > Philosophie.
Criticism, interpretation, etc.
Electronic books.
Online Access:Texto completo
Description
Summary:"A reading of Marshall McLuhan's work on media and technology that details the connection between his views on technology, media, and communications, and the classical arts of grammar, logic, and rhetoric, thereby restoring classical and medieval communication theory as an alternative to modern rationalist theories"--
Physical Description:1 online resource (222 pages): illustrations ;
ISBN:9780820706184

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