Remake, Remodel : Women's Magazines in the Digital Age /

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What is a magazine? For decades, women's magazines were regularly published, print-bound guidebooks aimed at neatly defined segments of the female audience. Crisp pages, a well-composed visual aesthetic, an intimate tone, and a distinctive editorial voice were among the hallmarks of women'...

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Bibliographic Details
Main Author: Duffy, Brooke Erin (Author)
Format: Electronic eBook
Language:Inglés
Published: Urbana : University of Illinois Press, [2013]
Series:Book collections on Project MUSE.
Subjects:
Women's periodicals > Publishing.
Women's periodicals.
Periodicals > Publishing.
SOCIAL SCIENCE > Media Studies.
REFERENCE > Yearbooks & Annuals.
Presse feminine > Effets des innovations sur.
Presse feminine > Édition.
Presse feminine > Histoire > 21e siecle.
Women's periodicals > Effect of technological innovations on.
Women's periodicals > Marketing.
Women's periodicals > History > 21st century.
History.
Electronic books.
Online Access:Texto completo
Description
Summary:What is a magazine? For decades, women's magazines were regularly published, print-bound guidebooks aimed at neatly defined segments of the female audience. Crisp pages, a well-composed visual aesthetic, an intimate tone, and a distinctive editorial voice were among the hallmarks of women's glossies up through the turn of this century. Yet amidst an era of convergent media technologies, participatory culture, and new demands from advertisers, questions about the identity of women's magazines have been cast up for reflection. This title offers a unique glimpse inside the industry and reveals how executives and content creators are remaking their roles, their audiences, and their products at this critical historic juncture.
Physical Description:1 online resource (208 pages).
ISBN:9780252095221

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