Case studies in the traditional food sector : a volume in the consumer science and strategic marketing series /

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Case Studies in the Wine Industry aims to close the gap between academic researchers and industry professionals through real world scenarios and field-based research. The book explores how consumer and sensory science has been implemented in the wine industry to achieve certain goals, including the...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Cavicchi, Alessio (Editor), Santini, Cristina (Editor)
Format: Electronic eBook
Language:Inglés
Published: Duxford, United Kingdom : Woodhead Publishing is an imprint of Elsevier, [2019]
Series:Woodhead Publishing in food science, technology, and nutrition.
Subjects:
Food industry and trade > Marketing > Case studies.
Food preferences > Research > Case studies.
Pr�ef�erences alimentaires > Recherche > �Etudes de cas.
TECHNOLOGY & ENGINEERING > Food Science.
Food industry and trade > Marketing
Food preferences > Research
Case studies
Case studies.
�Etudes de cas.
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