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Crisis management at the speed of the internet : trend report /
Provides an overview of the potentially harmful impact of social media communication on corporate reputation, explores examples of companies that have experienced this kind of impact, and describes practical, strategic methods for mitigating and resolving a crisis, including cross-functional team re...
| Cote: | Libro Electrónico |
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| Auteur principal: | |
| Autres auteurs: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
Amsterdam ; Boston :
Elsevier : Security Executive Council,
2013.
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| Collection: | Security Executive Council risk management portfolio.
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| Sujets: | |
| Accès en ligne: | Texto completo |