Reverse innovation : create far from home, win everywhere /

Innovation is no longer the exclusive domain of the Silicon Valley elite. Reverse Innovation will open your eyes to the fact that the dynamics of global innovation are changing-and if you want your firm to survive, you'd better pay attention. The gap between rich nations and emerging economies...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Govindarajan, Vijay (Author), Trimble, Chris (Author)
Other Authors: Siegel, Asa (Narrator)
Format: Electronic Audio
Language:Inglés
Published: [Place of publication not identified] : Ascent Audio, 2022.
Edition:[First edition].
Subjects:
International business enterprises > Management > Case studies.
Technological innovations > Management > Case studies.
Strategic planning > Case studies.
International business enterprises > Management.
Strategic planning.
Technological innovations > Management.
Audiobooks.
Case studies.
Online Access:Texto completo (Requiere registro previo con correo institucional)

Internet

Texto completo (Requiere registro previo con correo institucional)

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