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Luxury fashion brand management and sustainability : unifying fashion with sustainability /

"This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and most importantly, the application of sustainable models to the industry. It also highlights what makes brands fai...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Mitterfellner, Olga, 1978- (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: New York : Routledge, 2023.
Édition:First Edition.
Collection:Mastering fashion management
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)