Luxury fashion brand management and sustainability : unifying fashion with sustainability /

"This textbook examines fashion luxury brand management, providing students with a comprehensive understanding of its origins, unique components, current practices, global trade and most importantly, the application of sustainable models to the industry. It also highlights what makes brands fai...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Mitterfellner, Olga, 1978- (Autor)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : Routledge, 2023.
Edición:First Edition.
Colección:Mastering fashion management
Temas:
Luxury goods industry > Management.
Management > Environmental aspects.
Sustainable development.
Produits de luxe > Industrie > Gestion.
Gestion > Aspect de l'environnement.
Développement durable.
sustainable development.
Management > Environmental aspects
Sustainable development
BUSINESS & ECONOMICS / Industries / Textile Industry
BUSINESS & ECONOMICS / Marketing / General
BUSINESS & ECONOMICS / Management
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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