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The Caterpillar way : lessons in leadership, growth, and shareholder value /

How one tenacious company found the drive to succeed--on a global scale In the early 1980s, Caterpillar, Inc. lost one million dollars per day for three consecutive years. Its continuing existence came into question. Today, "CAT" is the world's most profitable manufacturer of construc...

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Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Bouchard, Craig T. (Author), Koch, James V., 1942- (Author)
Other Authors: MacFadden, Gary (Narrator)
Format: Electronic Audio
Language:Inglés
Published: [Place of publication not identified] : McGraw Hill-Ascent Audio, 2013.
Edition:[First edition].
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)