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It addresses the need to change business focus and move away from the funnel view in order to achieve success in physical and digital business. It shows the secrets of what influences purchase decisions and highlights three differentiating factors: content, connection, engagement.
Cote: | Libro Electrónico |
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Auteurs principaux: | , |
Autres auteurs: | |
Format: | Électronique Audio |
Langue: | Español |
Publié: |
[Place of publication not identified] :
BookaVivo,
2021.
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Édition: | [1o edición]. |
Sujets: | |
Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |