In Your Face How American Marketing Excess Fuels Anti-Americanism.

Annotation

Détails bibliographiques
Auteur principal: Johansson, Johny K. (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Paramus : Old Tappan : Financial Times/Prentice Hall Pearson Education [Distributor] April 2004
Sujets:
Export marketing > Political aspects > United States.
Anti-Americanism.
Advertising > Moral and ethical aspects > United States.
Export marketing > Moral and ethical aspects > United States.
Export Marketing.
Advertising.
Business & Economics > Exports & Imports.
Business & Economics > Advertising & Promotion.
Antiaméricanisme.
Export marketing > Political aspects
Export marketing > Moral and ethical aspects
Anti-Americanism
Advertising > Moral and ethical aspects
United States
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)
Description
Résumé:Annotation
Description matérielle:1 online resource (224 p.)
Public:Trade
ISBN:9780131438187
0131438182

Documents similaires