The hype handbook : 12 indispensable success secrets from the world's greatest propagandists, self-promoters, cult leaders, mischief makers, and boundary breakers /
"Ingenious strategies and tips for leveraging shameless propaganda for personal and social good Hype runs the world. Rarely in history have people been so susceptible to propaganda and manipulative messaging-and those who have perfected the art and science of hype are coming out on top. Imagine...
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
New York :
McGraw-Hill,
[2021]
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Sujets: | |
Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |