Four Logics of Corporate Strategy

Organizations often struggle with corporate strategy because executives lack clarity on how parts of the business fit together to create and capture economic value. A simple framework can help leaders understand the relationship between corporate and business unit strategies.

Detalles Bibliográficos
Autores principales: Sull, Donald (Autor), Turconi, Stefano (Autor), Sull, Charles (Autor), Yoder, Dale (Autor)
Autor Corporativo: O'Reilly for Higher Education (Firm)
Formato: Electrónico eBook
Idioma:Inglés
Publicado: MIT Sloan Management Review, 2018.
Edición:1st edition.
Temas:
Business planning.
Strategic planning.
Planification stratégique.
Business planning
Strategic planning
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)
Descripción
Sumario:Organizations often struggle with corporate strategy because executives lack clarity on how parts of the business fit together to create and capture economic value. A simple framework can help leaders understand the relationship between corporate and business unit strategies.
Descripción Física:1 online resource (1 pages)

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