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Digital marketing all-in-one for dummies /
Unlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you're a novice in the online space or an expert marke...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Hoboken, New Jersey :
John Wiley & Sons, Inc.,
[2019]
|
| Series: | --For dummies.
|
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
MARC
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| 100 | 1 | |a Diamond, Stephanie, |e author. | |
| 245 | 1 | 0 | |a Digital marketing all-in-one for dummies / |c by Stephanie Diamond. |
| 264 | 1 | |a Hoboken, New Jersey : |b John Wiley & Sons, Inc., |c [2019] | |
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| 490 | 1 | |a For dummies | |
| 504 | |a Includes bibliographical references and index. | ||
| 588 | 0 | |a Online resource; title from digital title page (viewed on May 20, 2019). | |
| 520 | |a Unlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you're a novice in the online space or an expert marketer looking to improve your digital ROI, this book has easy-to-absorb tips and insights that will turn online prospects into loyal customers. This book compresses the essential information on 8 topics, so you have all the information you need and none of what you don't. You'll learn social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and more! -Use targeted, measurable marketing strategies to promote brands and products -Increase brand awareness, customer acquisitions, and audience engagement -Measure what your online traffic is worth and improve ROI on digital marketing -Develop a solid digital marketing plan and put it to work for your brand From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies will help you level up your digital marketing game and avoid the common mistakes that might be holding your business back. | ||
| 505 | 0 | 0 | |g Book 1: |t Creating your digital marketing strategy -- |g Book 2: |t Uncovering the customer experience -- |g Book 3: |t Dipping into content creation -- |g Book 4: |t Reaching your millennial audience -- |g Book 5: |t Implementing channel promotions -- |g Book 6: |t Connecting with influencers -- |g Book 7: |t Facebook marketing -- |g Book 8: |t Deploying other social media -- |g Book 9: |t Analyzing data for success. |
| 590 | |a O'Reilly |b O'Reilly Online Learning: Academic/Public Library Edition | ||
| 650 | 0 | |a Internet marketing. | |
| 650 | 6 | |a Marketing sur Internet. | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Industrial Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Management Science. |2 bisacsh | |
| 650 | 7 | |a BUSINESS & ECONOMICS |x Organizational Behavior. |2 bisacsh | |
| 650 | 7 | |a Internet marketing. |2 fast |0 (OCoLC)fst00977272 | |
| 776 | 0 | 8 | |i Print version: |a Diamond, Stephanie. |t Digital marketing all-in-one for dummies. |d Hoboken, NJ : For Dummies, 2019 |z 9781119560234 |w (OCoLC)1090435477 |
| 830 | 0 | |a --For dummies. | |
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