Ethnic marketing : theory, practice and entrepreneurship /
"Together with the development of transformative technologies that epitomize globalization, the ongoing movements of people across borders and other socio-economic pressures are creating a fast-changing business environment that is difficult for business to understand, let alone control. Domina...
| Cote: | Libro Electrónico |
|---|---|
| Auteurs principaux: | , |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
New York ; London :
Routledge, Taylor and Francis Group,
2019.
|
| Collection: | Routledge studies in marketing ;
5. |
| Sujets: | |
| Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |


