The laws of brand storytelling : win -- and keep -- your customers' hearts and minds /
Packed with inspiring tips, strategies, and stories from marketing innovators, this book shows business leaders and marketing professionals the power storytelling has to positively impact and differentiate your business, attract new customers, and inspire new levels of brand advocacy. --
| Call Number: | Libro Electrónico |
|---|---|
| Main Authors: | Walter, Ekaterina (Author), Gioglio, Jessica (Author) |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
New York :
McGraw-Hill Education,
[2019]
|
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |
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