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UX optimization : combining behavioral UX and usability testing data to optimize websites /

Combine two typically separate sources of data - behavioral quantitative data and usability testing qualitative data--into a powerful single tool that helps improve your organization's website by increasing conversion and ROI. The combination of the what is happening data of website activity, c...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Tomlin, W. Craig (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: New York, NY : Apress, [2018]
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)