Loading…
No small change : why financial services needs a new kind of marketing /
A 13-point manifesto for a new financial services marketing model Anthony Thomson knows a thing or two about new and disruptive financial services, having co-founded and chaired first the ground-breaking Metro Bank and then the purely digital, app-based Atom Bank.' And as a financial services m...
| Call Number: | Libro Electrónico |
|---|---|
| Main Authors: | , |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Chichester, West Sussex, United Kingdom :
John Wiley & Sons,
2018.
|
| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |