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The analytic hospitality executive : implementing data analytics in hotels and casinos /

"This book will help decision makers within the hospitality/gaming industries understand big data and analytics as they apply to their industry. It will provide practical tips for incorporating analytics into existing business processes as well as assist managers discover where they can drive v...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: McGuire, Kelly Ann (Auteur)
Format: Électronique eBook
Langue:Inglés
Publié: Hoboken, New Jersey : John Wiley & Sons, Inc., [2017]
Collection:Wiley and SAS business series
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)