Customizing social media marketing /

Successful social media marketing means tailoring the approach to the kind of product being promoted, not just copying best practices.

Bibliographic Details
Call Number:Libro Electrónico
Main Authors: Schulze, Christian (Author), Schöler, Lisa (Author), Skiera, Bernd (Author)
Format: Electronic eBook
Language:Inglés
Published: Cambridge, MA : MIT, 2015.
Subjects:
Social media > Marketing.
Online Access:Texto completo (Requiere registro previo con correo institucional)

Internet

Texto completo (Requiere registro previo con correo institucional)

Items no disponibles

Holdings details from

Similar Items