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How effective is location-targeted mobile advertising? /
Mobile advertising that is targeted based on a consumer's location can be effective -- particularly with customers who have a high level of interest in the type of product you're selling.
| Call Number: | Libro Electrónico |
|---|---|
| Main Authors: | , , |
| Corporate Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Cambridge, MA :
MIT,
2015.
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| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) Texto completo (Requiere registro previo con correo institucional) |
Internet
Texto completo (Requiere registro previo con correo institucional)Texto completo (Requiere registro previo con correo institucional)