Capturing the value of synchronized innovation /
In industries where innovation is highly distributed, companies often attempt to gain market advantages by coordinating their product introductions with those of other companies in hopes of generating increased sales and customer satisfaction. Synchronization can take a number of forms, and the impl...
Call Number: | Libro Electrónico |
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Main Author: | |
Corporate Author: | |
Format: | Electronic eBook |
Language: | Inglés |
Published: |
Cambridge, MA :
MIT,
2013.
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Subjects: | |
Online Access: | Texto completo (Requiere registro previo con correo institucional) |