How companies succeed in social business : case studies and lessons from Adobe, Cisco, Unisys, and 18 more brands /

Bibliographic Details
Call Number:Libro Electrónico
Main Author: Santos, Shawn (Author)
Format: Electronic eBook
Language:Inglés
Published: Upper Saddle River, New Jersey : Pearson Education LTD, [2015]
Subjects:
Success in business > Case studies.
Social media > Case studies.
Internet marketing > Case studies.
Succès dans les affaires > Études de cas.
Médias sociaux > Études de cas.
Marketing sur Internet > Études de cas.
BUSINESS & ECONOMICS / Industrial Management
BUSINESS & ECONOMICS / Management
BUSINESS & ECONOMICS / Management Science
BUSINESS & ECONOMICS / Organizational Behavior
Internet marketing.
Social media.
Success in business.
Case studies.
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