Chargement en cours…
The community manager's playbook : how to build brand awareness and customer engagement /
Savvy companies recognize the value of a strong community. Think of Nike and its community of runners, Nike+, and you?ll quickly understand that creating and fostering an online community around a product or brand is a powerful way to boost marketing efforts, gain valuable insight into consumers, in...
| Cote: | Libro Electrónico |
|---|---|
| Auteur principal: | |
| Format: | Électronique eBook |
| Langue: | Inglés |
| Publié: |
[Berkeley] :
Apress,
2015.
|
| Sujets: | |
| Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |