Mobile electronic commerce : foundations, development, and applications /

"Mobile commerce transactions continue to soar, driven largely by the ever-increasing adoption and use of smartphones and tablets. The use of this technology gives consumers the flexibility to shop whenever and wherever they want. This book addresses the role of industry, academia, scientists,...

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Bibliographic Details
Call Number:Libro Electrónico
Other Authors: Wei, June (Editor)
Format: Electronic eBook
Language:Inglés
Published: Boca Raton : CRC Press, [2015]
Series:Industrial and systems engineering series.
Subjects:
Mobile commerce.
Electronic commerce.
Commerce mobile.
Commerce électronique.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Electronic commerce
Mobile commerce
Online Access:Texto completo (Requiere registro previo con correo institucional)

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Texto completo (Requiere registro previo con correo institucional)

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