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Customer experience 3.0 : high-profit strategies in the age of techno service /

With developments like smart phones, social media, mobile connectivity, big data, and speech analytics, businesses have more opportunities to enhance the customer experience than ever before. Not only that ... customers expect more. Unfortunately, many companies fail to take advantage of and properl...

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Detalles Bibliográficos
Clasificación:Libro Electrónico
Autor principal: Goodman, John A.
Formato: Electrónico eBook
Idioma:Inglés
Publicado: New York : American Management Association, [2014]
Temas:
Acceso en línea:Texto completo (Requiere registro previo con correo institucional)