Analytics in a big data world : the essential guide to data science and its applications /

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The guide to targeting and leveraging business opportunities using big data & analytics By leveraging big data & analytics, businesses create the potential to better understand, manage, and strategically exploiting the complex dynamics of customer behavior. Analytics in a Big Data World reve...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Baesens, Bart
Format: Electronic eBook
Language:Inglés
Published: Hoboken, New Jersey : Wiley, [2014]
Subjects:
Big data.
Management > Statistical methods.
Management > Data processing.
Decision making > Data processing.
Données volumineuses.
Gestion > Méthodes statistiques.
Gestion > Informatique.
Prise de décision > Informatique.
BUSINESS & ECONOMICS > Industrial Management.
BUSINESS & ECONOMICS > Management.
BUSINESS & ECONOMICS > Management Science.
BUSINESS & ECONOMICS > Organizational Behavior.
Big data
Decision making > Data processing
Management > Data processing
Management > Statistical methods
Online Access:Texto completo (Requiere registro previo con correo institucional)
Table of Contents:
  • Big Data and Analytics
  • Data Collection, Sampling, and Preprocessing
  • Predictive Analytics
  • Descriptive Analytics
  • Survival Analysis
  • Social Network Analytics
  • Analytics: Putting It All to Work
  • Example Applications.

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