Mobile magic : the saatchi and saatchi guide to mobile marketing and design /

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"A real-world guide to mobile marketing from the head of digital initiatives at Saatchi & Saatchi worldwideThe future of marketing is mobile, with seventy-five percent of the world's population having access to a mobile phone and the average American spending 82 minutes per day using h...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Eslinger, Tom
Format: Electronic eBook
Language:Inglés
Published: Hoboken : Wiley, 2014.
Edition:First edition.
Subjects:
Telemarketing.
Internet marketing.
Branding (Marketing)
Télémarketing.
Marketing sur Internet.
Stratégie de marque.
branding.
BUSINESS & ECONOMICS > Advertising & Promotion.
Internet marketing
Telemarketing
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