The digital crown : winning at content on the web /
"Whether you are a marketing executive, a small business owner, content professional, or the CTO of a Fortune 1,000 company, chances are you're freaked out by the demand for online content. Bill Gates famously said in 1996, "Content is King." Everyone keeps repeating that quote,...
Cote: | Libro Electrónico |
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Auteur principal: | |
Format: | Électronique eBook |
Langue: | Inglés |
Publié: |
Amsterdam :
Morgan Kauffmann is an imprint of Elsevier,
2013.
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Sujets: | |
Accès en ligne: | Texto completo (Requiere registro previo con correo institucional) |