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Customer CEO : how to profit from the power of your customers /

Most companies still operate like they control their customers. But, in today's market, it's really the other way around. Customer CEO confronts the new market reality that customers choose who to do business with completely on their own terms. This effectively inverts the power, control,...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Wall, Chuck
Format: Électronique eBook
Langue:Inglés
Publié: Brookline, Mass. : Bibliomotion, Inc., ©2013.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)