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Hidden in plain sight : how to create extraordinary products for tomorrow's customers /

A global-innovation expert offers a new perspective on how consumers think and how to develop products and services that affect their everyday lives. Who are your next customers'not just the ones you are serving today but the ones you'll need three, five, or ten years from now' How do...

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Bibliographic Details
Call Number:Libro Electrónico
Main Author: Chipchase, Jan
Other Authors: Steinhardt, Simon
Format: Electronic eBook
Language:Inglés
Published: New York, NY : HarperBusiness, [2013]
Edition:1st ed.
Subjects:
Online Access:Texto completo (Requiere registro previo con correo institucional)