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The mobile marketing revolution : how your brand can have a one-to-one conversation with everyone /

From fundraising to polling; to selling products and services; this book shows how to use mobile messaging to turn even the briefest initial interaction into a permanent engaged relationship - without expanding overhead or building campaigns from scratch --

Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Alpert, Jed
Autres auteurs: Fishbach, Stephen
Format: Électronique eBook
Langue:Inglés
Publié: New York : McGraw-Hill, ©2012.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)