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Social media and public relations : eight new practices for the PR professional /

In Social Media and Public Relations: Eight New Practices for the PR Professional , social marketing pioneer Deirdre Breakenridge teaches and demonstrates the eight new skills and mindsets PR/marketing pros need to build brands and engage customers in a social world. This concise, action-oriented bo...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Breakenridge, Deirdre
Format: Électronique eBook
Langue:Inglés
Publié: Upper Saddle River, N.J. : FT Press, ©2012.
Édition:1st ed.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)