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Brilliant marketing plans : what to know and do to make a successful plan /
Provides a practical and project-based approach so you can put marketing plans into action quickly and effectively. Following a brief overview of the planning process, each chapter provides a self-contained guide to planning a specific marketing task, the range of plans included cover the most commo...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Harlow, England ; New York :
Prentice Hall,
2011.
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| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |