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Greener products : the making and marketing of sustainable brands /
As the global demand for natural and organic products continues to grow, making and marketing greener products is becoming an imperative. The old stereotype of green products' sub-par performance has been shattered as large multinational corporations prove that you can develop and win in the ma...
| Call Number: | Libro Electrónico |
|---|---|
| Main Author: | |
| Format: | Electronic eBook |
| Language: | Inglés |
| Published: |
Boca Raton :
CRC Press,
©2012.
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| Subjects: | |
| Online Access: | Texto completo (Requiere registro previo con correo institucional) |