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"Why does real innovation elude so many companies, including the biggest corporations with the best technical processes, the cheapest resources, and a Chief Innovation Officer in place to implement corporate-wide innovation strategies? The problem, in all these cases, is that they are lacking i...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Stefanovich, Andy, 1966-
Format: Électronique eBook
Langue:Inglés
Publié: San Francisco : Jossey-Bass, 2011.
Sujets:
Accès en ligne:Texto completo (Requiere registro previo con correo institucional)