The truth about best branding practices : collection.

150 powerful bite-size techniques for creating high-value brands - and keeping them strong! Three full books of bite-size, actionable guidance on branding and marketing! Discover how to build great brands, and keep them great... ensure branding consistency everywhere from your packaging to your sale...

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Bibliographic Details
Call Number:Libro Electrónico
Format: Electronic eBook
Language:Inglés
Published: [Upper Saddle River, N.J.] : [FTPress Delivers], [©2011]
Series:Truth about (FT Press)
Subjects:
Branding (Marketing)
Consumers' preferences.
Organizational change.
Negotiation.
Organizational Innovation
Negotiating
Stratégie de marque.
Consommateurs > Préférences.
Changement organisationnel.
Négociations.
branding.
Consumers' preferences
Negotiation
Organizational change
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