Social innovation, Inc. : 5 strategies for driving business growth through social change /

"Could Wal-Mart offer a better solution to healthcare than Medicaid? Could GE help reduce global warming faster than the Kyoto protocol? Social Innovation, Inc. declares a new era where companies profit from social change. Leading corporations like GE, Wellpoint, Travelers and Wal-Mart are tran...

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Détails bibliographiques
Cote:Libro Electrónico
Auteur principal: Saul, Jason, 1969-
Format: Électronique eBook
Langue:Inglés
Publié: San Francisco : Jossey-Bass, ©2011.
Édition:1st ed.
Sujets:
Social responsibility of business.
Social entrepreneurship.
Strategic planning.
Social change > Economic aspects.
Entreprises > Responsabilité sociale.
Entrepreneuriat social.
Planification stratégique.
BUSINESS & ECONOMICS > Structural Adjustment.
Social change > Economic aspects
Social entrepreneurship
Social responsibility of business
Strategic planning
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